Meta Pixel & Conversion API using GTM & Stape
Pixel + CAPI with deduplication and high Event Match Quality.
Pixel-only tracking misses a growing share of conversions. The Conversions API sends events server-to-server so Meta sees more of what actually happens.
I implement Pixel and CAPI through GTM and Stape with shared event IDs for deduplication and enriched customer parameters for higher Event Match Quality.
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Case studies
Related results
$64,000+
Monthly conversion value
E-commerce
Meta Ads Campaign Setup, Optimization & Management
Three client accounts across the USA, UAE and Saudi Arabia. In each one the same foundation comes first: accurate conversion data through Meta Pixel + Conversion API, then campaign structure, creative testing and ongoing optimization built on signals that can be trusted.
- $16,000
- Monthly ad spend managed
- 3.5-5x
- ROAS
5 / 5
Meta events live
E-commerce
Meta Pixel Setup through Google Tag Manager
A US e-commerce store was running Meta Ads with real sales coming in, but Ads Manager reported almost nothing. My audit found several plugins each injecting their own Meta Pixel and their own e-commerce events. I rebuilt the whole measurement layer in one Google Tag Manager container. Two days later the client confirmed everything was matching.
- 2 days
- To client sign-off
- 1 source
- Owns every Meta event
9.2/10
Purchase match quality
E-commerce
Meta Pixel & CAPI Using Stape & GTM
Ad blockers, iOS and browser privacy limits hide sales from Meta. I fix that with a Pixel + Conversions API setup through Google Tag Manager and a server container, so Meta sees every sale and your ads optimize on real data.
- 100%
- CAPI event coverage
- +151%
- Extra conversions
Meta Ads
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High-performing remarketing campaigns
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Send CRM lead stages and offline sales back to Meta.
Stop guessing. Start measuring what actually drives revenue.
Get a free audit of your tracking and ad accounts. You'll get a clear list of what's broken, what's missing and what to fix first — no obligation.